• Custom Software

Delivering fresh produce to families across the North-West with bespoke custom software.

for Groobarbs Wild Farm

Groobarbs customer area order mobile

The Problem

Groobarbs came to us with a spreadsheet; a muddle of columns and endless rows of notes represented the entire workings of their fast-growing business.

The Solution

Demand quickly became too much for the spreadsheet to handle—it was too complex for staff to manage or understand and held them back from growing the business.

Following a proven process, we worked with Groobarbs to design and build powerful Custom Software, allowing them to leave the spreadsheet behind.

  • Scott Wakefield
  • Hannah Lewis
  • Ollie Jackson
  • Steve Oldham
  • Sophie Wakefield

Highlights

  • Built around their workflow

    Shaped to how Groobarbs actually works, not an off-the-shelf compromise.

  • One system, whole business

    Forecasting, fulfilment, CRM, reporting and a customer area, all in one place.

  • Never left to age

    Upgraded from Laravel 5 to Laravel 13 since launch, so it’s always secure and supported.

  • 99.99% uptime

    Reliable since launch, through every weekly delivery run.

  • Thousands of orders a week

    Grew from a single spreadsheet to a system handling the whole operation.

Groobarbs overview

A fully featured, custom CRM

Club equipped Groobarbs with a custom CRM, built with Laravel. Featuring real-time dashboard, customers, prospects, order fulfilment, subscription management and much, much more.

Groobarbs order run

From the very first meeting with Club Studio we knew we could have a lasting relationship with them - they took the time to really understand our business and exactly what we needed to achieve.

David Fryer Co-founder at Groobarbs Wild Farm
Groobarbs customer profile

Customer Area

Customers can login to their accounts and manage their deliveries, customise the contents of their veg boxes and manage their billing and account details.

Groobarbs customer area order mobile

A difference made

The bespoke CRM surpassed anything that was available off the shelf and has continued to help Groobarbs to grow their business and deliver more fresh veg to the North-West.

If I think back to the website we had before, there’s no way we would have grown if we still had that. We’re not afraid to take on more customers as we know that we have the software in place to manage them.

— Becky Fryer, Co-founder at Groobarbs Wild Farm

Custom Software

  • Information Architecture & Content
  • UX/UI Design
  • Laravel Development
  • Support & Maintenance
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